The music video for Luis Fonsi and Daddy Yankee song “Despacito” has become the most-watched YouTube video of all time.
With just under three billion views, it knocks Wiz Khalifa and Charlie Puth track “See You Again” – the official song for Fast & Furious 7 – into second place.
Khalifa and Puth only submerged Psy’s 2012 sensation “Gangnam Style” from YouTube’s top spot last month, but couldn’t prove a match for “Despacito” which The Guardian reports is averaging about 15 million new views a week.
To put it’s success into perspective, “Despacito” managed in seven months what “See you Again” did in two years.
The hit single, which features Justin Bieber, has enjoyed stratospheric success since its release seven months ago becoming the most streamed song in the world just last month with global streams of more than 4.6 billion plays.
The song knocked Bieber’s very own “Sorry” into second place with combined streams of 4.38 billion on platforms such as Spotify and Apple Music.
Dance track “Despacito” – which translates as “slowly” – has reached number one in 45 different countries, including the UK, since its release in January and was the first Spanish-language song to do so since “Macarena” in 1996.
“Streaming has opened up the possibility of a song with a different beat, from a different culture and in a different language to become a juggernaut of success around the world,” said Sir Lucian Grainge, chairman & CEO of Universal Music Group.